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Co-Founder & CEO

Hello! My name is Daniela Vainer and my background is in product design engineering. I have experience working in a top 5 toy company and in EdTech startups in the connected toy space. I have always been passionate about the intersection between product design and learning through play, especially in the area of social emotional learning.



Co-Founder & CTO

Hello! I am Merve Cerit and I am a computer and industrial engineer, mostly worked on industrial applications of artificial intelligence. I am passionate about the intersection between wellbeing and AI within the learning science research. I am excited to develop tech tools to help people learn more about themselves and express their feelings freely.

Our Story: Team


We are Daniela and Merve and we are on a mission to create new ways for kids to recognize, communicate and manage their emotions through stories & play. 
We are a team of female entrepreneurs with backgrounds in engineering, design and education driven to make an impact on children all over the world! 
Daniela & Merve

Our Story: Text
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Our Story: About
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